Featured Retailer: EyeItalia

First, it was annual vacations in France. Then, for a change of pace, a summer trip to the Tuscany region of Italy.  From that moment Susan Naythons was hooked.     

eyeitalia banner

Susan is the founder of EyeItalia, an online retailer of Italian handcrafted goods.  So impressed with Italy during that summer vacation, she decided to stay for a year in 2005 and help friends renovate a villa and outfit it with everything that was needed— furniture, housewares, linens, stationery—in preparation for paying guests.

But when the year was up, Susan wasn’t quite ready to give up Italy completely.  Instead, she returned to California and with the knowledge gained from her time in Italy, launched her website, EyeItalia.  “That year-long experience really helped prepare me for my next venture,” says Susan. From excursions around the Tuscan countryside and beyond, she discovered many of her product lines, including Rossi fine Italian stationery.

“Rossi is one of my anchor companies,” says Susan. “It’s a wonderful product line to carry in terms of quality and designgreat selection, and their customer service is second to none,” she adds. She stocks a full line of Rossi products and finds her best sellers are still the traditional Florentine patterns.

Equally important are Rossi’s customer policies. “They offer a real advantage for American retailers who import from Europe; you absolutely can’t beat the fact that they do business in dollars, not euros.  They also include the freight costs so there are no surprises on the bill,” Susan states.

Encouraged by her online success, in 2010 Susan opened a brick and mortar version of EyeItalia, in Sausalito, California, just north of San Francisco.  She stocks plenty of Italian fragrances and beauty items, luxury Italian linens, artisan jewelry, and a wide selection of Rossi stationery items. Now all her customers can touch and feel the Italian goodness she features on her website!    eyeitalia store

Susan’s Italian saga is still unfolding. In 2006 she purchased an abandoned farmhouse in the beautiful “comune” of Volterra (Tuscany).  Badly in need of renovation, Susan has been working diligently on the house during her twice yearly treks to Italy.

jig

 

 

Featured Designer: Juliette Goggin

3 soaps

Crafting is enjoying tremendous growth at the moment thanks in part to a strong DIY movement. Websites like Etsy have sprung up, fair trade retail is surging, and the green movement is fueling the recycle, repurpose, and reuse trend.

Designer and UK resident, Juliette Goggin, co-author of Junk Genius, is at the forefront of this trend, expertly blending her marketing and crafting skills to createbook several successful product lines.  And she uses Rossi stationery products for many of her artisan ideas. Here Juliette explains how it all came about:

“I first discovered the amazing range and quality of the Rossi collection at the Top Drawer Show in London. I incorporated some of their beautiful botanical papers in a small selection of soaps for my Juliette at Home gift line, and they quickly became our very best sellers.”

She explains: “Locally made rectangular soaps were first wrapped in glassine paper to protect them. Next I wrapped them in a variety of Rossi paper designs. From a range of six shown at our first trade show, the collection grew rapidly to around 20 and to our delight, the sales kept going up as well. This idea is a simple project which anyone could copy to transform a plain soap into the perfect gift. The hardest part is deciding which paper to choose!”

stamp

Juliette claims: “It’s a well known saying that people buy with their eyes, but occasionally the quality of the product disappoints. However with Rossi one discovers that the quality of the papers matches the beauty of the designs, and this lifts any project way above the ordinary.”

Since those early beginnings Juliette has used Rossi papers to wrap many a gift and cover many boxes. “I also included Rossi papers in my craft book “Junk Genius” where they were used to embellish envelopes and decorate gift tags and labels. My latest discovery is the Letterpress collection with which I have only just begun to experiment. I am sure this journey will be as much fun as my very first Rossi experiments, ” she said.

skin 2

Juliette concludes with these quick tips for wrapping soaps:

“Wrapping soap is just like wrapping a parcel. The important thing is to remember to cut the paper to the right size, so that it wraps around the width of the soap and overlaps at the back, but at the sides there is just enough to make a neat envelope closure. Too much paper will mean that the corners won’t be sharp and the soap will have a bulky look.”

“I always prefer to use opaque scotch type tape rather than clear sticky tape as it’s virtually invisible and looks so much more professional. Before wrapping with decorative paper, it’s a good idea to use baking parchment first, or other barrier type paper to prevent the soap discolouring the wrap.”

For more information about Juliette Goggin and her product line, please visit: http://www.juliettegoggin.co.uk/

For more information about Rossi1931, please visit http://rossi1931.com/

finalll

 

 

 

Italian Stationery Wins Over Your Heart

Valentine’s Day is traditionally known as the day of love, often expressed by handmade paper Valentines and homemade treats of all sorts.  Rossi embraces this tradition, in fact, it’s practically the company credo and you’ll see it proclaimed numerous times onrossi love the Rossi website.  It’s true: the Rossi stationery products are made with creativity and tradition—and a big dose of love!

With less than a week to go to the Big Day, share your love and appreciation with these inspirational Valentine ideas crafted with Rossi products.

All Heart: A new pattern from the 2013 Letterpress Collection
Red is for Roses:  A new pattern from the 2013 Letterpress Collection. (also available in tan)

Kris Stewart, owner of Scroll Book Arts, loves using the new letterpress papers
for her albums and books.  She explains: “Never having worked with letterpress before, I couldn’t wait to get my hands on it! Now it’s officially my favorite Rossi paper to work with. Letterpress has such a nice texture to it. If you haven’t felt letterpress before, the printing process leaves an indentation so you not only see the printing, you feel
it. This paper is a dream and I thoroughly enjoyed crafting these albums.”

Bookbinder Kris Stewart will win over your heart with this lovely album crafted with Letterpress paper
Bookbinder Kris Stewart will win over your heart with this lovely album crafted with Letterpress paper
The Letterpress texture works well for albums and books
All Heart:  the red bookcloth sets off the tan letterpress paper and the texture works particularly well for albums and books

Rossi decorative sheets are not only great for albums, but work well with any product branding. Juliette Goggin from the UK packages her soap line, jewelry and repurposed goods with Rossi papers.

Juliette Goggin’s handmade treasures look extra special when packaged with beautiful paper

For more information about Juliette Goggin, please visit: http://www.juliettegoggin.co.uk/

Kris Stewart’s books can be found on her Etsy store, Scroll.

For Rossi products, see our list of US Retailers.

To see a video of the Rossi1931 collection, click here. For more information about Rossi1931, please visit http://rossi1931.com/

WELOVE

Featured Designer: Scroll Book Arts

It’s always fascinating to learn about entrepreneurs who have turned their passion into thriving businesses. It’s even more interesting when you discover that Rossi decorative papers have played an important role in their businesses!

That’s the case for Kris Stewart, a talented bookbinder from the Pacific Northwest who has been designing exquisite books and albums for the past 14 years. Last year, she designed two of her best-selling albums using Rossi decorative papers: a beautiful blue peacock feather motif with shimmering gold accents and a weathered gold brocade on a white background.

Happily ever after: a popular Rossi sheet used for a wedding album Happily ever after: a popular Rossi sheet used for a wedding album

Kris describes herself as a “maker” and a “designer.”   She says, “When I was really young it was construction paper with tape and staples (way too much tape and way too many staples!)  Then it was coloring books filled with abstract patterns just begging for the right combination of crayons. Next it was grand architectural plans for houses I wanted to live in when I grew up, complete with furniture arrangements and landscaping.”

A brilliant Florentine pattern, traditional and modern

“Now that I’m an adult, I may not live in any of those houses I designed as a child, but I am still a maker and a designer, happily working at the intersection of beauty and function.  Bookmaking  became a passion when I happened onto a class 14 years ago. I researched new techniques and tried new ideas and now specialize in paper covered albums and scrap books which I sell through my Etsy shop, Scroll.

Kris says she is very fortunate to work with the world’s most beautiful papers every day: “How lucky I am!  I get the opportunity to work with papers from around the world, including Italian-made Rossi  Papers.  They have become some of my best sellers!  One of my favorite things is to go to the paper store and pull out one big drawer after another, looking at and feeling each paper.”

Kris says that the design process for an album’s cover starts with choosing the decorative paper.  She states: “That seems like it would be the easy part, but really, there are too many choices!   So much beauty, so little time.”

Kris is a master at combining materials like this sand-colored binding paired with a Rossi seashells paper.

Her plans for the 2013 line of custom wedding and baby albums are coming along nicely, and lovely Rossi papers will once again be represented.  The new albums will debut in mid-January and she looks forward to another exciting year of bringing smiles to customers’ faces.

Kris Stewart’s books can be found on her Etsy store, Scroll.  For more information, please visit Scrollbookarts.com

To see a video of the Rossi1931 collection, click here.

For more information about Rossi1931, please visit http://rossi1931.com/

 

Be Merry and Bright with Rossi Holiday Papers

collage

Thinking of your holiday gift wrap already?  If you’re looking for some stylish ways to dress up Santa’s presents, holiday themed papers from Rossi 1931 can make your gifts extra special.

‘Tis the season for poinsettia, holly and mistletoe! This Italian-made collection strikes just the right note of classic and holiday.  With brilliant colors and festive patterns, the Holiday papers are some of Rossi’s oldest and most cherished designs. Choose from a large selection of merry and bright colors, like these elegant holly, poinsettia, or mistletoe papers.

Poinsettia

holly

berries

Oh Christmas Tree, Oh Christmas Tree!

trees

Don’t forget the finishing touch….add a bit of flair with matching Holiday cards, gift tags and place cards.  It’s as easy as finding the right match for your greetings!

MG_95311[1]

Known for its vibrant patterns and rich colors, Italian-based Rossi has been producing fine papers since 1931. That’s when the Rossi family opened its doors near Florence, Italy and began creating traditional Florentine stationery, popular with American and British communities living nearby.  Today the company is run by a third generation of the Rossi family, still committed to producing the traditional patterns but adding innovative new designs to the mix every year.

The best part?  A large selection of Rossi papers are now stocked stateside in Florida, making shipping and delivery a breeze throughout the US.  For a list of retailers carrying Rossi papers, please click here.

To see a video of the Rossi1931 collection, click here.

For more information, please visit rossi1931.com

 

 

 

Rossi 1931 Launches New Blog

Italy-based Rossi 1931 has launched a social media program designed to provide timely, educational resources for consumers and retailers, as well as its international sales team.

The “Italian Stationery Blog” is being developed as a primary communication tool for Rossi’s social media efforts. The blog will feature customer profiles, company news and updates, and will share ideas and inspiration from projects using Rossi papers.

Mattia Rossi, Sales and Marketing Manager for Rossi said: “We recognize that more than 90% of internet users regularly visit social media networking sites. We hope to engage our customers on our blog with conversation, stimulate discussions and questions, and showcase all the great work that our customers do.”

Rossi’s many excellent retailers are listed separately on the US Retailers page.

For a video of Rossi’s paper collection, visit: http://youtu.be/1isRttYkxjw

For more information, visit: http://rossi1931.com/

 

 

 

Related Posts Plugin for WordPress, Blogger...